A. H. Hirsch Reserve Straight Bourbon Whiskey is a legendary spirit whose rise parallels the revival of the American whiskey industry itself after nearly 30 years of flat sales and discouraged marketers. It is also the story of a small distillery in Schaefferstown, Pennsylvania, whose fame dates back to the 1750s, and whose final collapse prefaced its famous product’s reign. Seemingly the story of a single product, it touches numerous strands of American history and includes a colorful cast of characters, from the whiskey-making Beams, to the giants of the post-Prohibition distilled spirits business, to the mysterious Mr. Hirsch himself. A great product needs a great story, and A. H. Hirsch Reserve Straight Bourbon Whiskey had that in abundance. A one-of-a-kind whiskey, it was only around for about 20 years and is now largely out of circulation, but even now tasting it may not be quite impossible. Charles Cowdery is one of the most acclaimed writers about whiskey and whiskey-making in
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